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Blog posts of '2010' 'July'

SEM/SEO (Search Engine Marketing/Search Engine Optimization) - Monday, July 19, 2010

Search Engine Marketing

SearchEngine Marketing, or SEM, is a form of Internet Marketing that seeks topromote websites by increasing their visibility in the Search Engineresults pages (SERPs) and has a proven ROI (Return on Investment).

Searchengine marketing is the key to good search engine listings. For mostbusinesses, excellent search engine listing will unleash anunexpectedly large stream of new business - but you have to get itright.

Search Engine Marketing Professionalsagree, SEM methods include: Search Engine Optimization (or SEO), paidplacement such as "Google Adwords", and paid inclusion. We offer Bothhere at SEO Internet Marketing INC.

What is Search Engine Marketing ?

Search engine marketingis the way to pull massive amounts of traffic. Of course, you need tofind an effective search engine optimization marketing company to makeit happen. We are a full service search engine marketing and internet marketing company.

OurSearch Engine Marketing consultant can help you develop a clear andstrategic plan to meet your Internet marketing objectives and deliverthe results you need. We'll start by understanding your businessobjectives so we can provide the most effective internet marketingsolutions for you.

Search Engine Marketing Professionals Organization

SEMPOis a global non-profit organization serving the search engine marketingindustry and marketing professionals engaged in it.

InternetMarketing is most successful when it incorporates effective SearchEngine Marketing. In most companies that responsibility lies in thehands of the SEM specialist. In truth, many people's actions will helpoptimize or minimize your website. Copywriters, Marketing Managers, AdBuyers, Sales Managers, Webmasters, and SEM Professionals all canpositively or negatively effect website traffic. It helps when eachplayer has a fundamental understanding of their contribution to asite's performance.


Internet marketing company

SEOExpert is a leading Internet marketing company offering strategicInternet marketing and search engine marketing solutions. Let ourexperienced team of SEO Web specialists help you succeed online. Wediver full-service SEO solutions.

We invest thetime and effort to really get to know you, your business, and yourmarketing goals. We then recommend the optimal combination of ourservices, and customize your search engine marketing strategy to matchyour unique needs, capabilities and business model.

Search Engine Marketing Firm

Our services include pay-management for Sponsored Listings and and to move you to the top of the Natural Listings.

SEOInternet Marketing INC is a search engine marketing professionalservices firm that develops, implements and manages both natural searchengine optimization and paid search advertising campaigns.

Becauseof the high standards we maintain in each of these areas, you receive asuperior level of client service than you would elsewhere in themarketplace. This translates to the type of bottom line businessresults that help you meet or exceed your search engine marketing goals.

A) Organic Search Optimization

Organic search engine optimization(or SEO) is the process of achieving high rankings for a website in themajor search engines, for search phrases (or keywords) related to thetopic of the website or business. Our SEO campaigns include:

  • Keyword Research Report
  • On-Page Optimization
  • Content Building
  • Article Marketing
  • Directory Registration

B) PPC Search Marketing

Paid search marketing(also called PPC or sponsored search marketing) is essentiallyhyper-targeted advertising. Sponsored search provides a way to bid onadvertising space in the search engines. Your ad is displayed only whensearch engine users search for a phrase you have specified you wish tobid on. You pay quite literally - per click. Hence the namepay-per-click.

  • Keyword Research Report
  • Landing Page Optimization
  • PPC Campaign Setup
  • PPC Campaign Management
  • ROI Analysis
  • Search engine marketing listings are almost instantaneous.
  • Ability to determine your most profitable keywords in days, not months.
  • You control the copy that appears in the listing.
  • You can always be the first listing for a keyword if you have the budget.
  • On page factors associated with search engine optimization are non-existent.
  • Ability to track search engine marketing campaigns is simple.
  • Ability to track conversion ratios on each keyword phrase is easy.
  • You control the landing page the visitor gets to when they click on a sponsored link.
  • No need to submit your web site to the search engines.
  • Many more reasons to choose Search engine marketing!

Our search engine marketing Firm offers the following SEO Services:

  • PPC
  • Directory Link Submissions
  • Keyword Research
  • Initial Search Engine Optimization report
  • Competition Analysis report
  • Pre - Optimization ranking report
  • Creation of Title Tags based on initial keyword research
  • Description Tags
  • Keyword Tags
  • Alt Tags
  • H1 - H2 Tags
  • SearchEngine Submissions to 350 search engines including major search enginesand directories such as Google, Yahoo, AOL and many more
  • Creation of themed link pages
  • Manual link requests to related websites
  • Proper use of Robots.txt file
  • W3c Validations for Home page
  • Image Optimization
  • Key phrases Optimization
  • Website traffic Analysis
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